Jason Herbert
CEO of JR Media Group
Jason Herbert is the founder and CEO of JR Media Group, a New York-based entertainment company, launched in 2020. Jason has a unique creative and business edge over the competition. With more than 20 years of experience as a professional dancer, singer, and actor, and a decade of work in music entertainment, Jason is in high demand for his skills and know-how in media technology and consulting. Dance and film credits include the Alvin Ailey School, Boston Conservatory, The Philadelphia Dance Company, Kymera Dance, Lion King Jr, Fela Broadway National Tour, Invisible Thread, Konan Obrien, Saturday Night Live, Ballet Noir, Forces of Nature, and feature films Bolden, Freedom, and Hal King to name a few.
Three years later, Jason was sought out and became the project manager for Music Xclusives, a New York-based music media company. There he mastered the art of media, press, journalism, public relations, marking, brand development, and social media strategy. He orchestrated interviews and invents with major artists such as Future, Torey Lanez, Akon, Tamia, Jonathon McReynolds, Mario, Mona Scott-Young, and Miguel, to name a few –almost 150 artists within three years.
Jason has also studied video editing, produced and directed music videos, was AD and production manager on a web series called “How to Make It Big,” and was a partner in a start-up men’s fashion brand, focused on the work of designers Lee and Ben Copperwheat.
Jason Herbert
CEO of JR Media Group
Jason Herbert is the founder and CEO of JR Media Group, a New York-based entertainment company, launched in 2020. Jason has a unique creative and business edge over the competition. With more than 20 years of experience as a professional dancer, singer, and actor, and a decade of work in music entertainment, Jason is in high demand for his skills and know-how in media technology and consulting. Dance and film credits include the Alvin Ailey School, Boston Conservatory, The Philadelphia Dance Company, Kymera Dance, Lion King Jr, Fela Broadway National Tour, Invisible Thread, Konan Obrien, Saturday Night Live, Ballet Noir, Forces of Nature, and feature films Bolden, Freedom, and Hal King to name a few.
Three years later, Jason was sought out and became the project manager for Music Xclusives, a New York-based music media company. There he mastered the art of media, press, journalism, public relations, marking, brand development, and social media strategy. He orchestrated interviews and invents with major artists such as Future, Torey Lanez, Akon, Tamia, Jonathon McReynolds, Mario, Mona Scott-Young, and Miguel, to name a few –almost 150 artists within three years.
Jason has also studied video editing, produced and directed music videos, was AD and production manager on a web series called “How to Make It Big,” and was a partner in a start-up men’s fashion brand, focused on the work of designers Lee and Ben Copperwheat.
Along with interviews, videography, and video editing, Jason has worked as press for some of the biggest award shows and concerts in the country including Summer Jam, BET Awards, Essence Festival, Grammy Awards, Rolling Loud, AC3 Festival, and countless album release parties and red carpet events. With this experience and knowledge, Jason went on to earn a degree in New Media Technology and is eagerly pushing 20+ years of experience to a new level with JR Media Group.
The time is now for Jason to take a leap of his own and introduce the world to a peerless level of service – from a man and team who’ve done it all.